AI that builds and runs your business.
Describe your idea. A team of AI agents researches it, builds a real website, writes your business plan, and launches it — then keeps running the company every night while you sleep.
The crew
Meet the night shift.
A full crew from day one. They hand work to each other so nothing waits on you — and you add more agents as the business grows, like headcount.
Brad
Runs the show
Prioritises the work, delegates, writes your morning report.
Hudson
Builds & ships
Your site, code, and deploys.
Riley
Growth
Socials, content, and launches.
Sarah
Research
Market research, docs, positioning.
Maddie
Inbox
Customer email, replies, and leads.
By morning
What ships while you sleep
One overnight shift, laid out and waiting for you the next morning.
- [01]
A live website
Deployed and reachable at launch — not a mockup.
- [02]
A market research doc
Who your customers are, and why they'd buy.
- [03]
A mission doc
The plan your agent is executing against.
- [04]
A launch tweet
Posted from @insomniacagents the moment you go live, if you opt in.
- [05]
A welcome email
Drafted and ready for the first customer who signs up.
- [06]
A task queue
A handful of proposed next moves, ready for you to review.
No smoke, no mirrors
No agency. No dev shop. Just your agents, running your business.
No growth hacks, no fake metrics — just an agent that works the night shift so your company keeps moving while you're offline.
Founding access
The night shift is almost open.
Launching soon. Join the founding waitlist and we'll email you the moment you can put your crew to work.